After working on Meijer’s Taste of Holiday magazine, my client from IN Marketing Services asked, “Wanna work on our “Big Game” magazine? Hmmm … let me think about that: YES!
This was a really fun project, one that required that I haul out every football cliche in the playbook. For this 28-page publication, I drafted copy to support recipes provided by Meijer and their partners. I developed an “Ultimate DIY Nacho Bar” with all the trimmings, along with copy tidbits for each category of recipes.
Now I’m hungry!