I’m just back from three days at HOW Design Live — the premier event for folks in the creative professions (graphic and web design, advertising, marcomm and related fields). HOW remains close to my heart, since I spent many years ...
I loved creating the copy for Meijer's beautiful in-store holiday publication. Our goal was to create an approachable, engaging guide for holiday entertaining, cooking and gift-giving, with content designed to spark ideas — and, of course, to prompt sales of ...
After working on Meijer's Taste of Holiday magazine, my client from IN Marketing Services asked, "Wanna work on our "Big Game" magazine? Hmmm ... let me think about that: YES! This was a really fun project, one that required that I ...
I'm pleased as punch to share that "The Findlay Market Cookbook" has been published — copies arrived in our hot little hands yesterday. I'm very proud of the project, and thrilled with the collaboration with photographer Julie Kramer, writer Karen ...
A couple of weeks ago, when the weather wasn’t so goshdarn steamy and my workload was summer-light, I wandered outside to take a look at the vegetable garden before sitting down at the computer for the day. An hour and a ...
Late last year, the team at San Francisco's supertalented Hybrid Design called with an assignment: Would I be interested in interviewing Sibella Kraus for one of their client projects? Um, yeah. Sibella Kraus is the matriarch of our modern farmers' market system, ...
Well, it’s done. On July 1, I turned in the manuscript for “The Findlay Market Cookbook.” It’s a whopper: 54,000 words, about 220 pages, full of 70+ interviews with local farmers and food entrepreneurs and about 125 recipes. The biggest project ...
If there's one thing I miss most about working in an office with a team, it's the buzz of kicking ideas around with a few colleagues. Those spontaneous hallway conversations: "What would happen if we ...?" "What if ...?" For those ...
I've never met Evi Abeler in person. But we've created a really lovely collaboration. Evi is a food photographer based in New York, a winner of Food & Wine Magazine's 2013 Digital Food Awards for her work and her blog, whip+click. Her ...
Ever wonder why you come up with the best ideas when you're not consciously trying to ... like, in the shower or behind the wheel? (Me, I get my best ideas while I'm walking our dog). It seems random, right? Turns out, ...